Reaching Out To Your Readers

At no other time in publishing history has there been an opportunity for authors to so easily connect with their current readers and find new ones around the world. This opportunity is your chance to engage your readers, and create awesome fans who love to buy your books. This is the power of the internet. […]

Discover Your Brand

While I don’t think an author should go back to school for a marketing degree, I do think it is important for an author to understand some simple marketing concepts because every author will have to spend some time promoting their work. A Brand, in terms of promotion is developing a persona of sorts…You need […]

A New Freebie for Action-Oriented Authors

stop guessing what to do next...

Self publishing can be an exciting experience. And by exciting I mean there are so many things going on, and the industry is changing all the time, and there are so many steps to the process, that it’s sometimes hard to figure out what to do next. When a writer finds out that I am […]

The Best Way to Promote Your Book

...and four ways to use that tool

One of the hardest things about being an independent publisher is promoting yourself. I was talking to a friend at lunch today, and she was telling me how amazed she was by what I do–that writing an email is hard enough for her. She couldn’t imagine how I not only write, but I help others […]

3 Reasons You Aren’t Writing, Publishing or Marketing your Book

...and what you can do about it

Do you ever find yourself knowing what you want, but not able to get there? You can’t make time in your day to write. You run around putting out fires leaving little time to work on your publishing goals. You get on social media and find you’ve spent an hour watching videos and you’ve forgotten […]

Book Promotion Secrets

Your Secret Book Promotion Connection I just read an article by Porter Anderson about Hugh Howey (who self published the very successful indie book, Wool). I was secretly thrilled that most of the tips Howey gives authors about self publishing in this article are the same things I teach my clients. (It’s always nice to […]